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Audience Development Manager, Apple News
LOS ANGELES CA 90001
Category: Computing, Publishing
  • Your pay will be discussed at your interview

Job code: lhw-e0-74693458

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  Job posted:   Sun Jul 9, 2017
  Distance to work:   ? miles
       
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Audience Development Manager, Apple News

# Audience Development Manager, Apple News


Job Number: 86044428

Santa Clara Valley, California, United States

Posted: Jul. 7, 2017

Weekly Hours: 40.00


**Job Summary**

The primarily responsibility for the Audience Development Manager is to drive growth of Apple News MAU and DAUs through content partnerships and promotion. In this highly collaborative role, you will work cross-functionally with Apple News Editorial, Analytics, Marketing and Monetization teams.


**Key Qualifications**

* 5+ years of experience in Audience Development at a Publisher or content aggregator

* Ideal background includes work in media and entertainment, digital advertising agency or online marketing, advertising, or publishing organization, with a deep understanding of digital business models and strategies

* Understanding of and experience with all audience development channels - SEO, social, newsletter, partnerships

* Ability to clearly articulate and present analyses to all levels of management

* Entrepreneurial, digitally savvy, with exceptional analytical, quantitative, problem-solving, and critical thinking skills**Description**

- Responsible for MAU and DAU growth on Apple News app

- Leads ongoing collaboration with Publishing partners bartering content for promotion

- Establishes forward-looking operating rhythm with Publishers, prioritizing new content and promotion

- Works closely with Apple News Editorial, Analytics, Marketing and Monetization teams

- Leads execution of Digital Marketing of Apple News including paid media and promotion within Apple ecosystem

- Leads SEO, Social Media and email strategy and execution


**Education**

BA/BS; Masters a plus


**Additional Requirements**



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